Wednesday, July 19, 2006

Site Map

Site map page is a list of links to other pages on your site. If you just provide a list of links, the page will look very skeletal and of little value to your visitors. The best thing is that the spider can find all your pages. But you can add a value to your site map page and the human visitors can use your sitemap as a navigation system.

Monday, July 10, 2006

The most important factor in deciding to use paid URL inclusion

One way to figure out whether paid URL inclusion is a good deal for your company is to consider some common factors. First, find out if search engines have already indexed your pages. To do this, you may have to enter a number of different keywords, but the quickest way to find out is to enter your URL address in quotes. If your pages appear when you enter the URL address but do not appear when you enter keywords, using paid inclusion will not be beneficial. This is because your pages have already been indexed and ranked by the regular spider. If this is the case, your money would be better spent by updating your pages to improve your ranking in search results. Once you accomplish this, you can then consider using paid inclusion if you want to speed up the time it will take for the regular spider to revisit your pages. The most important factor in deciding whether to use paid URL inclusion is to decide if it's a good investment. To figure this out, you have to look at the overall picture: what kind of product or service are you selling and how much traffic are you dependent on to see a profit? If your company sells an inexpensive product that requires a large volume of traffic to your site, paid inclusion may not be the best investment for you; the biggest search engines do not offer it, and they are the engines that will bring you the majority of hits. On the other hand, if you have a business that offers an expensive service or product and requires a certain quality of traffic to your site, a paid URL inclusion is most likely an excellent investment. Another factor is whether or not your pages are updated frequently. If the content changes on a daily or weekly basis, paid inclusion will insure that your new pages are indexed often and quickly. The new content is indexed by the paid spider and then appears when new relevant keywords are entered in the search engines. Using paid inclusion in this case will guarantee that your pages are being indexed in a timely manner. You should also base your decision on whether or not your pages are dynamically generated. These types of pages are often difficult for regular spiders to locate and index. Paying to include the most important pages of a dynamically generated website will insure that the paid spider will index them. Sometimes a regular spider will drop pages from its search engine, although these pages usually reappear in a few months. There are a number of reasons why this can happen, but by using paid URL inclusion, you will avoid the possibility. Paid URL inclusion guarantees that your pages are indexed, and if they are inadvertently dropped, the search engine will be on the lookout to locate them immediately. As you can see, there are numerous factors to consider when it comes to paid URL inclusion. It can be a valuable investment depending on your situation. Evaluate your business needs and your website to determine if paid URL inclusion is a wise investment for your business goals.

Saturday, July 08, 2006

what is an ad tracker software

What is an Ad Tracker software?An Ad tracker is a program which tells you where visitors to your site have come from.There are two types of program:
Tracking software: your purchase the program outright and it is installed on your site.
Tracking services: you pay rental for third party service which runs independently of your site.How do you make your ads more effective?There are two key factors:
The content- the words you use in your headline and the body.
The location- where you place your adWhen you use an ad tracking program, you can identify the success rate of all your ad campaigns:
Your ad tracking program records the date and the time when your URL has been clicked and detect where your visitor came from.
Ad tracker can tell you how many sales resulted from a keyword in a pay per click engine and show you where your customer visited after leaving your site.Your tracking reports which show you how many clicks have been made to that page from all different sources will look something like this.The main purpose of ad tracker was, of course, to record all hits to your site from or to the site that you promote from the ad that you place.This will help you decide how to improve your ads for better performance.Ad tracking software tracks the return on investment of your pay per click compaigns, autoresponders, article, affiliate, ebookand reciprocal links, newsletter,and banner.The following are some tools that can help you :AdSense Tracker is a real-time, server-based, Google AdSense ad tracking program, that tracks ad impressions, clicks, click-through rates, and web searches, by referrer, search engine, keywords, channels, domain, page, and ad format, to help you maximize your AdSense income.HyperTracker is a web-based service for tracking visitors and return on investment on virtual any ad or link.ClickTracks offers a unique way of analyzing web site traffic using interactive, graphically illustrated information to reveal visitor behavior patterns.

What's an affiliate marketing tools

Anything that helps you to develop your affiliate marketing business. It could be anything from the beginning to the site promotion: services, ebook, courses and software.There are a lot of excellent tools available to affiliate marketing and can help you to success.Here are some of the benefits you will receive:
- How to optimize your Google campaigns and make more money?
- How to get more traffic to your site?
- How optimize your search engine ranking?
- How to create a loyal audience?
- And much moreThe following are some tools that can help you market your affiliate program.
- Ad Tracking Software
- Affiliate Marketing Merchants
- Affiliate Marketing Guide
- Autoresponder Software
- Business Ideas
- Copywriting
- Email Marketing
- Google Adsense
- Google Adwords
- Internet Marketing Course
- Keyword Marketing
- Marketing Books
- Pay Per Click Advertising
- Pay Per Click Search Engines
- Press Release Writing & Distribution
- Search Engine Optimization Guide
- Search Engine Optimization Software
- Search Engine Submission Service
- Search Engine Submission Software